Do you want to step into the online casino world but don't know where to start? Here's your first big decision: White Label or Turnkey?
What is White Label?
White Label is a model that lets you use a ready-made casino platform under your own brand. Softagon coordinates platform setup, game integrations, payment connections and technical requirements so you can focus on your brand and marketing.
White Label advantages: ready-made platform modules, customizable branding, coordinated integrations and more time to focus on marketing and player experience.
Disadvantages of White Label: - You don't have full control - There is revenue sharing - Limited customization - Can be costly in the long run
What is Turnkey?
Turnkey is a casino platform developed specifically for you, where you have full control. You get your own license, choose your own payment systems, and customize it as you wish.
Turnkey's advantages: - Full control and freedom to customize - No revenue sharing, all profits are yours - Your brand value increases with your own license - More profitable in the long run
Disadvantages of Turnkey: - High initial cost (between 40,000€ – 75,000€) - Long time (3-6 months) - The licensing process is laborious - You need a technical team
Which One Should You Choose?
If your budget is limited and you want to enter the market quickly, the White Label model may be the right choice for you. If you are making a long-term investment, want to fully control your brand and have a high budget, the Turnkey model is more suitable.
As Softagon, we stand by you with both our White Label and Turnkey solutions. Contact us to determine together the model that best suits your needs and budget.
